Privacy Policy

1. Information We Collect

We may collect the following types of information when you use our services or visit our website:

• Personal information: Your name, email address, phone number, date of birth, and postal address.
• Medical information: Test results, medical history, prescriptions, and clinical notes necessary for providing diagnostic services.
• Payment information: Billing details and transaction records related to your use of our services.
• Website usage data: Information collected through cookies, analytics tools, and server logs, including your IP address, browser type, pages visited, and time spent on our site.

2. How We Use Your Information

We use the information we collect for the following purposes:

• Providing medical services: Delivering diagnostic testing, generating test results, and managing your healthcare records.
• Communication: Contacting you regarding appointments, test results, follow-up care, and important service updates.
• Service improvement: Analysing usage patterns and feedback to enhance the quality of our services and website experience.
• Legal and regulatory compliance: Meeting our obligations under Kenyan law, healthcare regulations, and accreditation requirements.

3. Information Sharing

We respect your privacy and are transparent about how your information may be shared:

• We do not sell your personal information. Your data is never sold to third parties for marketing or any other purpose.
• Healthcare provider referrals: We may share relevant medical information with other healthcare providers when a referral or coordinated care is necessary, and only with your consent or as required for your treatment.
• Legal requirements: We may disclose your information when required by law, court order, or government regulation, or to protect the rights, safety, or property of CA Medlynks, our patients, or the public.

4. Data Security

We take the security of your information seriously and implement robust measures to protect it:

• Industry-standard security: We use industry-standard administrative, technical, and physical safeguards to protect your personal and medical data from unauthorised access, alteration, or disclosure.
• Encrypted storage: All medical records and sensitive personal information are stored using encryption at rest and in transit.
• Access controls: Access to your data is restricted to authorised personnel only, on a need-to-know basis, and subject to strict confidentiality obligations.

5. Your Rights

You have the following rights regarding your personal information:

• Access: You may request a copy of the personal and medical data we hold about you.
• Correction: You may request that we correct any inaccurate or incomplete information in your records.
• Deletion: You may request the deletion of your personal data, subject to legal and regulatory requirements that may require us to retain certain records for a specified period.

To exercise any of these rights, please contact us using the details provided below.

6. Cookies & Analytics

Our website uses cookies and similar tracking technologies to improve your experience:

• Google Analytics / Google Tag Manager: We use these tools to understand how visitors interact with our website, which pages are most popular, and how we can improve the user experience. This data is collected anonymously and does not identify you personally.
• Facebook Pixel: We use the Facebook Pixel to measure the effectiveness of our advertising, deliver relevant marketing content, and better understand the actions visitors take on our site.
• Essential cookies: Some cookies are necessary for the basic functionality of our website, such as remembering your preferences and ensuring secure browsing.

You can manage or disable cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of our website.

7. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal information, please contact us:

8. Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or services. When we make changes, we will update the "Last Updated" date below. We encourage you to review this page periodically to stay informed about how we protect your information.

Last updated: March 2026